Yves Saint Laurent's Rouge Pur Couture lipstick line has consistently captivated makeup enthusiasts with its luxurious feel, vibrant colors, and sophisticated packaging. Within this coveted collection, shade 98, affectionately known as Rosewood Star, holds a special place. This limited-edition plum shade, with its unique cool undertones and satin finish, has earned its place amongst the brand's most sought-after offerings. This article will delve deep into the nuances of YSL Rouge Pur Couture 98, exploring its color profile, texture, wearability, and overall value, comparing it to other shades in the line and considering its place within the broader YSL lipstick landscape. We'll also touch upon the broader YSL Rouge Pur Couture collection, briefly examining other popular shades and exploring the brand's marketing strategies as seen in their commercials.
A Closer Look at Rosewood Star (98): The Medium Plum with a Cool Twist
YSL Rouge Pur Couture 98 is described as a medium plum, but the "medium" is somewhat deceptive. While not as intensely dark as some plum shades, it possesses a depth and richness that sets it apart from lighter, more everyday neutrals. The "cool" descriptor is crucial; this isn't a warm, brownish plum. Instead, it leans towards a cooler, almost mauve-like tone, making it incredibly flattering on a range of skin tones. This subtle coolness prevents it from appearing muddy or overly dark, even on fairer complexions. The satin finish is the perfect complement to the color, offering a smooth, glossy sheen without being overly sticky or shiny. It achieves that coveted "your lips, but better" effect, enhancing the natural lip shape while adding a touch of sophisticated drama.
The formula itself is characteristic of the Rouge Pur Couture line: creamy, comfortable, and hydrating. It glides on effortlessly, providing buildable coverage. One swipe delivers a sheer wash of color, perfect for a daytime look, while multiple layers create a more intense, statement lip. The lasting power is commendable for a satin lipstick; it lasts for several hours before requiring touch-ups, fading gracefully rather than disappearing abruptly. This makes it a practical choice for both everyday wear and special occasions. The 0.13 oz (3.8g) tube, while seemingly small, delivers a considerable amount of product, considering the rich pigmentation. The $38.00 price point places it firmly within the luxury lipstick category, but many consider the quality and performance justify the cost. The limited-edition status, however, adds to its desirability and potential scarcity, making it a coveted item for collectors and enthusiasts alike.
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